DHH on Signal v. Noise:

Writing for us is not a busi­ness, in any di­rect sense of the word. We write be­cause we have some­thing to say, not to make money off page views, ad­ver­tise­ments, or sub­scrip­tions. If some read­ers end up sign­ing up for Basecamp, that’s great. But if they just like to read and not buy, that’s also great.

Beyond that, though, we’ve grown ever more aware of the prob­lems with cen­tral­iz­ing the in­ter­net. Traditional blogs might have swung out of fa­vor, as we all dis­cov­ered the ben­e­fits of so­cial me­dia and ag­gre­gat­ing plat­forms, but we think they’re about to swing back in style, as we all dis­cover the real costs and prob­lems brought by such cen­tral­iza­tion. […]

With the new take, we’re also try­ing to bring more of a clas­sic SvN style back to the site. Not just big, mar­que pieces, but lots of smaller ob­ser­va­tions, quotes, links, and other posts as well. In fact, the in­ten­tion is to lessen our de­pen­dency on Twitter too, and sim­ply turn Signal v Noise into the in­de­pen­dent home for all our thoughts and ideas — big or small.

I never un­der­stood the move to Medium. Even though at the time they sup­ported us­ing a cus­tom do­main, their URL struc­ture and lack of de­sign flex­i­bil­ity were deal break­ers for me from the get-go.

But I think David touches on some­thing sig­nif­i­cant here. These plat­forms that have taken over the web (Facebook, Twitter, Instagram, even YouTube) have proven to be far from be­nign. I don’t think I ever stopped to con­sider what the price of free was, but a quick look at the dump­ster fire that so­cial me­dia has be­come quickly shows the cost. Not only has our pri­vacy been in­vaded, and our data sold to the high­est bid­der—these platforms” have be­come the breed­ing ground for racism, misog­yny, ha­rass­ment, and every other vile thing in our so­ci­ety.

And okay, I’m sure rea­son­able peo­ple work at these com­pa­nies. But for the most part, the peo­ple who are lead­ing strate­gic de­ci­sions are peo­ple in moral bank­ruptcy who care more about pleas­ing ven­ture cap­i­tal­ists and rak­ing in their ex­ces­sive bonuses, than about the real-life con­se­quences of their tech­nol­ogy de­ci­sions.

It’s crazy that all of this is the re­sult of a cen­tral­ized web, but it’s there­fore crit­i­cal to be part of the move­ment to de­cen­tral­ize it. And that all starts by writ­ing on your own damn site.

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